I help you stand strong in who you are, walk your real life's path, and co-build The New earth

HI, conscious human!

I’m Alja Berk, your trusted guide on the path to personal and professional growth. 

In the past 5 years I have helped over 220 women and men globally empower themselves from within, find clarity in their real-life’s path, get well paid jobs aligned with their authentic selves, and build strong conscious business foundations. 

Driven by a passion for unlocking the boundless potential within each of us, I’m here to support you in being your own leader, overcoming life’s challenges, and flourishing authentitically. The effects of which will tackle down to the rest of the world. 


My journey has been a fusion of mastering business, making a positive impact, and understanding human consciousness.


Armed with a master’s degree in Health Economics, Policy & Law, I navigated Dutch corporate landscapes in my early career. I worked on projects related to regulatory reimbursement and commercial market research for big companies like AstraZeneca, Amgen, Pfizer, IKEA, Unilever, Danone, and Heineken.


Being a highly intuitive people person, I noticed a great potential for human-centered change in these profit-focused organizations. I believed that genuine people empowerment can pave the way for a more sustainable future, by fostering higher corporate responsibility and positive community influence. This belief has fueled me to change careers, and embrace a slightly activist spirit …


I educated myself as a coach through New Zealand Coaching Association, and in 2019, I opened my own coaching practice. Since then, I take pride in having supported over 220 clients from diverse nationalities, including New Zealand, the Netherlands, the UK, Slovenia, Germany, the USA, Russia, Spain, Italy, France, South Africa, and Australia.


I am grateful to have gained confidence of both women and men who come from various generations, professional backgrounds, and life situations. This includes managers and associates in the corporate world, successful and upcoming social entrepreneurs, teachers, photographers, and other empathic growth seekers.


My clients all share a common aspiration: to unlock their full potential and utilize their servant’s heart in their every day life. This is what I help them with, either through inner, career, or business empowerment. 


I hold a firm belief in achieving balance across various life areas and reaching for consistent personal growth. To me, a fulfilling life involves harmonizing the different facets, ensuring that each area contributes positively to overall well-being.


To ensure my own balance, I engage in organizational culture change projects alongside coaching, involving the management of entrepreneurial communities in two different coworking office spaces and the facilitation of team-building and upskilling training in the Dutch corporate world.


Additionally, I completed training in nonviolent communication, NLP, and Yoga Nidra, which I actively teaching in my community.


Alja Berk

My life experiences continuously shape me as a human being. I’ve overcome the loss of my mother at a young age, homesickness upon moving to the Netherlands from Slovenia, chronic health challenges, and heartaches from parting ways with people I deeply cared for. The process of integrating into foreign cultures has broadened my horizons, and I even embarked on a six-month minimalist lifestyle in New Zealand, living life out of a camper van.


My journey also involved diving into spiritual practices and participating in conscious co-creation festivals, which have profoundly enriched my understanding of human existence and connection. These experiences have taught me the importance of being present, practising (self)forgiveness, standing strong in my beliefs, and prioritising self-care.


Ultimately, I’ve learned that by nurturing and empowering myself, I build an unstoppable capacity to uplift others on their own unique paths. This doesn’t mean that it is always easy. In fact, it can be very hard, but this is my path of growth, and so I embrace it. 


Nothing fills me up with more joy than the trust I am given in the sessions. I am convienced these sessions are as healing and impactful for me, as for my clients. The truth is always the highest path, and sharing it creates connection. It is from this connection that a coaching partnership is born. 


self-worth coaching

At the core of my coaching approach is a strong commitment to your unique journey and ultimate aspirations.


Within a compassionate and non-judgmental space, I facilitate an exploration of your path and growth, carefully crafting a personalized route that aligns precisely with your specific needs and goals.


This approach creates an environment that empowers you to wholeheartedly embrace and make the most of your potential. Using coaching tools, the art of storytelling, and thoughtfully posed questions, I guide you towards your own insights and breakthroughs, propelling you to rise above your fears, and towards taking positive action.


My coaching aims to empower you to take the lead, and I’m here to provide direct advice when you explicitly want it, such as offering recommendations on the best strategy for your business. For serious therapeutic needs, I recommend seeking support from a qualified therapist.

Together, We Thrive

As your coach, my mission is to empower you to tackle challenges head-on and embrace transformation. Together, we’ll chart a course toward meaningful growth, unlocking doors of opportunity and uncovering the remarkable potential that resides within you. Let’s embark on this journey of empowerment, catalysing positive change not only in our lives, but also in the world around us. No shame. Only the truth that you already are enough!

Connect with Me

Ready to embark on the path to your empowered future? Whether you’re seeking personal growth, advancing your career, or conquering the world of conscious business, I’m here to walk alongside you. Reach out and let’s embark on this remarkable journey together.



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